Author Topic: How to improve the popularity of Zaurus?  (Read 7814 times)

clivel

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How to improve the popularity of Zaurus?
« Reply #15 on: March 10, 2004, 04:53:25 pm »
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Sadly, it\'s naive to think that a community can make a tech product more popular when the company behind it doesn\'t care.  History bears me out here.  There have been plenty of products in the same position with a vocal and loyal fan base but an indifferent company.  Examples include Amiga, OS/2, and Newton.  In all those cases there was a huge organized community marketing effort, but the product line eventually died anyway.  (anyone remember Team OS/2?) and most of those communities were much bigger than the Zaurus.
Actually there are differences as far as OS/2 is concerned. OS/2 was shafted by Microsoft\'s restrictive licensing terms. In those days, OEMs had to pay for a Windows license on every machine sold, even if it was sold with a different OS (i.e OS/2). IBM was also trying to compete with other OEMs selling Windows based PCs. Because IBM was also trying to push OS/2, Microsoft  penalised them by charging them significantly higher licenses for Windows. IBM did try to push OS/2 for a number of years, but couldn\'t compete with the popularity of Windows.
Microsoft could only get away with this because of the popularity of Windows in comparison to OS/2. IBM could have probably done a better job of marketing OS/2,  but I think that they were totally taken by suprise by Microsoft\'s agressive and somewhat unethical marketing tactics.

Shortly before the release of OS/2 by IBM and Microsoft, during the Windows 1.x days, I was working for a small company developing software for Physicians, the owner of the company decided that we should rewrite our DOS software for OS/2. At the time one had to purchase the OS/2 SDK from Microsoft for $2200, which was a considerable expense for a small company. However Microsoft instead sold us the Windows SDK for under $100, with the promise that when OS/2 was released, we would simply need to recompile our software to be 100% OS/2 compatible. Needless to say that turned out to be less than honest.
I can\'t  recall the exact timeline, but OS/2 and Windows 2.x were released sometime thereafter. When OS/2 was released, other than Wordperfect, and Lotus 123, there was very little in the way of 3rd party applications. Windows however was supported by a relatively huge range of 3rd party application along with Word & Excel. I can only surmise that many of the 3rd party developers were conned into developing for Windows like we were. For the average Joe, Windows was clearly the winner, it was cheaper, with tons of available 3rd party apps. For Microsoft, it was a tripple wammy, they established Windows, as well as Word and Excel. It took Lotus & Wordpefect years before they came out with Windows versions of their applications, by which time it was too late.
Up and till this point, OS/2 was a Microsoft and IBM product, so the turnaround by Microsoft must have taken IBM very much by suprise.

The Zaurus is a completely different kettle of fish, Sharp has a wonderful device that people want to buy. Everyone who has seen one of the clamshells has absolutely swooned, and would buy one at a reasonable price from their local electronics store. It just so happens that Sharp doesn\'t want to sell them, advertise them, support them or market them. Are they stupid or just plain arrogant?   A small investment in some halfway intelligent staff would pay off hansomely in the long run.
The PDA market is not the OS market of a few years back. Because there are two major players,  not one, there is plenty of room for a good product to squeeze in and gain good market share, given support and marketing from the manufacturer.
Clive

markw

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How to improve the popularity of Zaurus?
« Reply #16 on: March 10, 2004, 05:07:34 pm »
I would say the zaurus is way better than pocket pcs. here is why:
1)it syncs better. the zaurus all i do is drop it in the cradle and hit a botton. with the pocket pc i get all kinds of duplacite things--its terible at syncing.
2)the apps on a ppc all cost money
3)the user interface stinks on the pocket pc. when you click the \"x\" it doesn\'t close the apps it just minimzes them. eventually your ppc crashes and you have to reset.
4)its microsoft
5)the OS is very slow compared to a zaurus or even a palm.
6)the apps on the PPC are installed with exe files on the desktop and trash up your pc with installers.
7)the ppc crashes once a day when playing around and tweaking things.
8)the OS is very un-customizeable
Zaurus sl-5500 with Sharp ROM version 3.1
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Slackware Linux 10.0 with Kernel 2.6.7

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Anonymous

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How to improve the popularity of Zaurus?
« Reply #17 on: March 10, 2004, 05:38:20 pm »
Here\'s an article on BH on the next version of PPC

http://www.brighthand.com/article/Is_There_a_WM2004

Some snippets:

\"need for Pocket PC developers to add support for VGA (640 by 480 pixels) to their application\"

Zaurus - Check.


\"He also said there will be support for both portrait and landscape modes added to the operating system.\"

Zaurus - Check.

\"will use a new version of Windows Mobile to switch between portrait and landscape on the fly.\"

Zaurus - Check.

\"Though adding higher-resolution screens and dynamic switching of screen orientation are very significant improvements, there has been no hint that Microsoft is going to make the myriad of other changes to the operating system people have been hoping for, like the ability to easily shut down running applications\"

Zaurus - Check.


\'will show developers how to \"take your existing application and prepare it to be orientation aware for portrait, landscape and square devices.\"

Zaurus - *Yawn*

\"Another session, called \"Windows Mobile Development Platform Futures,\" invites attendees to come learn \"what\'s after high resolution and landscape devices\".

 It\'s like MS giving a seminar on writing secure apps!

n8a

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How to improve the popularity of Zaurus?
« Reply #18 on: March 10, 2004, 05:44:14 pm »
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The best way to do that right now is to support the development of OpenZaurus. Having a rock solid completely open replacement ROM, which matches or exceeds the Palm and PocketPC in terms of features and polish would stimulate additional interest in the Zaurus.

People have brought this up before - they\'ve even brought up the idea of combining forces so as to maximize the zaurus developers... I just don\'t think much has happened in that regard.  It\'s a shame - there are so many great features to each fo the ROMs, if the top developers ever decide to collaborate... LOOKOUT!  I\'m sure there\'d be some bumping of heads, but the bottom line could potentially knock the socks off the rest, and if open source, live on despite the zaurus\' potential (or lack thereof).

Anonymous

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How to improve the popularity of Zaurus?
« Reply #19 on: March 10, 2004, 05:50:52 pm »
Boy!  Shutting down running applications is a much awaited \'feature\' on the PPC and to be fair, to be able to sync with no hassles is a much awaited feature on the Z.

n8a

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How to improve the popularity of Zaurus?
« Reply #20 on: March 10, 2004, 05:53:46 pm »
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Boy! Shutting down running applications is a much awaited \'feature\' on the PPC and to be fair, to be able to sync with no hassles is a much awaited feature on the Z.

Really, it all depends on what you want to sync with!  Which ROM to which desktop OS?  Again, this is the prob of having many ROMs that all do certain things well... I think that us non-devs are all waiting for ONE ROM to finally be head and shoulders above the others...!

DrWowe

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How to improve the popularity of Zaurus?
« Reply #21 on: March 10, 2004, 06:13:43 pm »
ONE ROM to rule them all
ONE ROM to find them
ONE ROM to bring them all
and in the darkness bind them

(sorry)

Anonymous

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How to improve the popularity of Zaurus?
« Reply #22 on: March 10, 2004, 06:15:26 pm »
Fix the sync in OZ and give it a decent mail and browser app and I\'m sold!

DrWowe

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How to improve the popularity of Zaurus?
« Reply #23 on: March 10, 2004, 06:24:08 pm »
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but I think that they were totally taken by suprise by Microsoft\'s agressive and somewhat unethical marketing tactics.

I\'m sure thats what happened at first.  But it\'s still IBMs fault for not launching a proper counteroffensive.  The fact is there were many political subdivisions in the company, and many top execs at IBM wanted OS/2 to die.  A small group of internal executives managed to keep the division alive for a long time, but they never had much support from the rest of the company.  I see the Zaurus in a similar position.  It doesn\'t really matter that the historical paths that led to the position were different.  What matters is that in both cases, you have a company with a great technology that garners loyal support from people who understand the benefits of the technology.  But in both cases, the company as a whole does NOT support the small team behind the technology, and as a result, the product sells poorly, becomes a drain on the bottom line, and the bean counters respond to that.


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The Zaurus is a completely different kettle of fish, Sharp has a wonderful device that people want to buy. Everyone who has seen one of the clamshells has absolutely swooned, and would buy one at a reasonable price from their local electronics store. It just so happens that Sharp doesn\'t want to sell them, advertise them, support them or market them.

Yup, that was OS/2 in the mid-90s

DrWowe

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How to improve the popularity of Zaurus?
« Reply #24 on: March 10, 2004, 06:27:06 pm »
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I would say the zaurus is way better than pocket pcs

You\'re preaching to the choir here.  The problem is the choir is too small.

clivel

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How to improve the popularity of Zaurus?
« Reply #25 on: March 10, 2004, 08:24:13 pm »
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I would say the zaurus is way better than pocket pcs

You\'re preaching to the choir here.  The problem is the choir is too small.
Amen  

padishah_emperor

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How to improve the popularity of Zaurus?
« Reply #26 on: March 10, 2004, 08:31:33 pm »
I too think the Z is better then PPC, I\'ve owned enough to know, and gave them all away or got my money back within 14 days. It\'s time to make possession a criminal offence carrying a mandatory sentence of 5 years.
Left Linux and Linux PDAs... sorry, got boring.  Switched to Mac.

Anonymous

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How to improve the popularity of Zaurus?
« Reply #27 on: March 10, 2004, 08:43:11 pm »
That\'s what I\'m trying to do.  Sell this idea to non Z users.  I know I\'ll have to pry out the Z out of your cold dead hands!    To create a site for PPC and potential pda customers on why they should atleast consider the Z and OZ.  Something similar to MSs getyourfacts ads on the benefits of MS over Unix/Linux.  

I mean if MS with baloney can do that why not Z which seriously is a lot superior?  

If we get 10 users and even if one of them is interested in Z development, that\'ll be good for the Z!

Ethereal

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« Reply #28 on: March 10, 2004, 09:11:55 pm »
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ONE ROM to rule them all
ONE ROM to find them
ONE ROM to bring them all
and in the darkness bind them

Isn\'t that the marketing slogan for WinMobile 2004?

\"The great, lidless eye of the evil lord Gates, wreathed in fire, atop the Microsoft headquarters in the land of Redmond, searching for his precious...\"

Sorry, couldn\'t resist... :wink:
SL-6000L, Sharp ROM 1.12;
Socket Rev 2.5 CF Bluetooth::SE T608;
Sandisk 512MB SD, formatted ext2;
Pocketop IR Keyboard

Anonymous

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How to improve the popularity of Zaurus?
« Reply #29 on: March 10, 2004, 09:18:46 pm »
Hey ethereal, that\'ll be a great ad for Z!  But then I guess, it\'ll lose its seriousness if we indulge in MS bashing.