$ rant.sh
Any justification for a new model would require Sharp's marketing department to pull it's head out of it's a$$. I mean the technology and work the engineers produce is amazing, but their marketing sucks. They could also polish thier PDA apps up more, but that is a never ending thing....however, the Z's main disadvantage to the Palm is the strength of it PIM software.
What I am trying to say is, they need better PIM to attract Enterprise and way (or how about "some") marketing to get thier name out there in the business world. I will have my Zs for a long time as I think (as a poster in the general forums mentioned) that the life of the "dedicated PDA" is going bye-bye.
Sharp made some of the best products....and bad marketing and support killed the devices chances in the US. Unless Japan is a REALLY REALLY lucrative market, I can't see them continuing to pour money into any Z line.
Probably thier best bet (if they were smart, which they aren't) would be to fold the Z in with a cell-phone, and a strong camera. All three of those technologies are proven and cheap (Z being most expensive). If they do that and reduce the size to no larger than a C700 with the small battery, they could have a winner strong enough to consider the US market again.
This solution would rely heavily on the engineers, which is good becauase they are the only group at Sharp that got thier $hit together. Of course, weak software and crappy marketing would still kill the chances.
It is so frustrating to see such potential and such stupidity in a single company. I think anyone on this board could make the Zaurus a major contender in the US with 1 year development, and 1 year marketing and a decent budget for both (like if you ran the company for those 2 years). Thier own internal politics must be the root cause of thier failure becuase it certainly isn't thier products or engineers holding them back.
Note: By weak software I am strictly talking ease of use by a business person who would come from a WINCE or PALM or Blackberry machine. I personally find the PIM software to be fine for me, but I am not thier target market. And of course, all the best work is done by the open source community which they passed the ball to....right before Sharp walked of the field.
They had a great idea in connecting up with open source community, but they never really supported the community and/or worked closely with the community. They just assumed they would build around the OS and the Open Source community would bring them riches. Might have worked if it were a partnership of equals.....but instead they treated the community like an ugly stepchild.
rant complete in 19.1345 secs.
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